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Veteran investor backs quick-service brand as Wow Momo secures fresh capital
Madhusudan Kela’s ₹75 crore investment in Wow Momo Foods highlights growing investor confidence in scalable Indian QSR brands amid rising urban demand and organised food sector expansion.
Ace investor Madhusudan Kela has invested ₹75 crore in Wow Momo Foods, strengthening the quick-service restaurant chain’s growth plans. The investment is expected to support outlet expansion, supply chain scaling, and brand building as demand for organised food services rises. Wow Momo has been expanding aggressively across Indian cities, positioning itself in the fast-growing QSR segment amid rising urban consumption and investor interest in scalable consumer brands.