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Once Upon a Farm Shares Rise 16% in Wall Street Debut
Jennifer Garner-backed kids food brand Once Upon a Farm gained 16% in its stock market debut.
Shares of Once Upon a Farm jumped about 16% in their Wall Street debut, signaling strong investor appetite for the kids food brand backed by actor Jennifer Garner. The fresh foods company priced its offering above expectations amid demand for better for you consumer brands. Analysts said brand recognition, growth prospects, and profitability potential helped support the positive market reception during initial trading.