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AI Chatbots Face Identity Crisis, Study Finds
AI chatbots are losing distinct identities as features converge, raising concerns over differentiation and user trust.
Leading AI chatbots such as ChatGPT, Gemini, Grok, Claude and Qwen are facing an identity crisis as users struggle to distinguish their personalities and capabilities. Researchers say overlapping features and rapid updates are blurring differentiation across platforms. The shift raises questions about long term user trust, brand positioning and whether future competition will hinge more on ecosystems and integration rather than conversational uniqueness alone.