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1h agoIndia’s senior‑population to hit 230 million by 2036 - ‘silver economy’ grows fast

India’s population aged 60 and above is projected to reach about 230 million by 2036, more than double the 2011 figure of 104 million, according to the NITI Aayog‑backed LASI survey.
The broader 45+ cohort is set to make up nearly 40% of the population (~655 million) by 2050, raising both growth‑opportunity and social‑welfare challenges.
The “silver economy” in India is already estimated at ₹73,000 crore but faces weak pension cover and low insurance penetration. Companies across real‑estate, healthcare and consumer‑goods are gearing for this demographic shift.
neutral
1h agoIndia’s senior‑population to hit 230 million by 2036 - ‘silver economy’ grows fast

India’s population aged 60 and above is projected to reach about 230 million by 2036, more than double the 2011 figure of 104 million, according to the NITI Aayog‑backed LASI survey.
The broader 45+ cohort is set to make up nearly 40% of the population (~655 million) by 2050, raising both growth‑opportunity and social‑welfare challenges.
The “silver economy” in India is already estimated at ₹73,000 crore but faces weak pension cover and low insurance penetration. Companies across real‑estate, healthcare and consumer‑goods are gearing for this demographic shift.
about 1 hour ago
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India’s 60+ cohort to nearly double by 2036; silver‑economy boom and welfare challenge highlighted.
India’s population aged 60 and above is projected to reach about 230 million by 2036, more than double the 2011 figure of 104 million, according to the NITI Aayog‑backed LASI survey.
The broader 45+ cohort is set to make up nearly 40% of the population (~655 million) by 2050, raising both growth‑opportunity and social‑welfare challenges.
The “silver economy” in India is already estimated at ₹73,000 crore but faces weak pension cover and low insurance penetration. Companies across real‑estate, healthcare and consumer‑goods are gearing for this demographic shift.

India’s population aged 60 and above is projected to reach about 230 million by 2036, more than double the 2011 figure of 104 million, according to the NITI Aayog‑backed LASI survey.
The broader 45+ cohort is set to make up nearly 40% of the population (~655 million) by 2050, raising both growth‑opportunity and social‑welfare challenges.
The “silver economy” in India is already estimated at ₹73,000 crore but faces weak pension cover and low insurance penetration. Companies across real‑estate, healthcare and consumer‑goods are gearing for this demographic shift.
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India
economy
India
demographics
silver economy
ageing
Nov 9, 2025 • 07:26 IST