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Devyani, Sapphire Foods in Merger Talks as Yum! Brands India Strategy Evolves
Devyani and Sapphire Foods are exploring a merger involving Yum! Brands India franchises, potentially boosting scale and competitive positioning in the sector.
Discussions are underway between Devyani International and Sapphire Foods regarding a potential merger that could reshape the restaurant franchise landscape in India, encompassing brands such as KFC, Pizza Hut, and Taco Bell. The talks follow Yum Brands India’s strategic review amid intensified competition and evolving consumer trends. A combined entity could gain scale in operations, streamline supply chains, and strengthen bargaining power with landlords and suppliers across key urban markets.