Non banking financial companies have emerged as key backers in the latest bond fundraising by , with investments totalling around ₹1,300 crore . alone committed about ₹500 crore, alongside participation from JM Financial Credit Solutions, Aditya Birla Capital, and Hero Fincorp. The ₹3,300 crore issue , structured in two secured tranches with coupons of 12 percent and 7 percent, reflects growing appetite for higher yields among NBFCs and funds .