neutral
2 days agoHonasa expands portfolio with entry into men’s grooming segment
Honasa Consumer Ltd has announced the acquisition of BTM Ventures for ₹195 crore, marking its strategic entry into the rapidly expanding men’s personal care market.The acquisition is expected to strengthen Honasa’s footprint in South India while diversifying its product portfolio beyond its existing FMCG brands like Mamaearth and The Derma Co. Company executives indicated that the move aligns with rising demand for specialized men’s grooming products and supports Honasa’s long-term growth strategy in premium and niche personal care categories.
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neutral
2 days agoHonasa expands portfolio with entry into men’s grooming segment
Honasa Consumer Ltd has announced the acquisition of BTM Ventures for ₹195 crore, marking its strategic entry into the rapidly expanding men’s personal care market.The acquisition is expected to strengthen Honasa’s footprint in South India while diversifying its product portfolio beyond its existing FMCG brands like Mamaearth and The Derma Co. Company executives indicated that the move aligns with rising demand for specialized men’s grooming products and supports Honasa’s long-term growth strategy in premium and niche personal care categories.
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Honasa Consumer acquired BTM Ventures for ₹195 crore, entering the men’s personal care segment and expanding its regional presence through the Reginald Men brand.
Honasa Consumer Ltd has announced the acquisition of BTM Ventures for ₹195 crore, marking its strategic entry into the rapidly expanding men’s personal care market.The acquisition is expected to strengthen Honasa’s footprint in South India while diversifying its product portfolio beyond its existing FMCG brands like Mamaearth and The Derma Co. Company executives indicated that the move aligns with rising demand for specialized men’s grooming products and supports Honasa’s long-term growth strategy in premium and niche personal care categories.
Honasa Consumer Ltd has announced the acquisition of BTM Ventures for ₹195 crore, marking its strategic entry into the rapidly expanding men’s personal care market.The acquisition is expected to strengthen Honasa’s footprint in South India while diversifying its product portfolio beyond its existing FMCG brands like Mamaearth and The Derma Co. Company executives indicated that the move aligns with rising demand for specialized men’s grooming products and supports Honasa’s long-term growth strategy in premium and niche personal care categories.
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Dec 13, 2025 • 07:40