Embedded finance reshapes how B2B platforms generate revenue

B2B platforms are adopting embedded finance to unlock new revenue streams, improve customer retention, and transform software ecosystems into scalable financial service profit centers.

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2 days ago

Embedded finance reshapes how B2B platforms generate revenue

Embedded finance reshapes how B2B platforms generate revenue
Business to business platforms are increasingly integrating embedded financial services to expand revenue beyond core software offerings. By adding payments, lending, insurance, and capital solutions directly into workflows, platforms are shifting from transaction facilitators to financial service providers. Industry research indicates that embedded finance adoption is improving customer retention while reducing acquisition costs.
Tags:
  • fintech
  • b2b platforms