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16h agoAlibaba integrates AI assistant into Quark app to deepen consumer engagement strategy
Alibaba launched a generative-AI chatbot inside its Quark app, positioning the platform as its central consumer gateway beyond e-commerce. The assistant blends search, conversational recommendations, and productivity tools powered by Tongyi Qianwen models. Executives said the integration aligns with efforts to reclaim user time from ByteDance and Tencent ecosystems. Quark’s MAUs rose 22% year on year, and the feature rollout begins across China this quarter. Analysts view it as a key step to expand data flywheels for Alibaba Cloud and advertising. The company continues restructuring consumer businesses under its AI-first strategy.
neutral
16h agoAlibaba integrates AI assistant into Quark app to deepen consumer engagement strategy
Alibaba launched a generative-AI chatbot inside its Quark app, positioning the platform as its central consumer gateway beyond e-commerce. The assistant blends search, conversational recommendations, and productivity tools powered by Tongyi Qianwen models. Executives said the integration aligns with efforts to reclaim user time from ByteDance and Tencent ecosystems. Quark’s MAUs rose 22% year on year, and the feature rollout begins across China this quarter. Analysts view it as a key step to expand data flywheels for Alibaba Cloud and advertising. The company continues restructuring consumer businesses under its AI-first strategy.
neutral
Alibaba integrates AI assistant into Quark app to deepen consumer engagement strategy
about 16 hours ago
1 min read
91 words
Alibaba introduced a generative-AI assistant within Quark to boost engagement and data synergies; analysts call it a strategic pivot to compete with ByteDance and Tencent ecosystems in consumer AI apps.
Alibaba launched a generative-AI chatbot inside its Quark app, positioning the platform as its central consumer gateway beyond e-commerce. The assistant blends search, conversational recommendations, and productivity tools powered by Tongyi Qianwen models. Executives said the integration aligns with efforts to reclaim user time from ByteDance and Tencent ecosystems. Quark’s MAUs rose 22% year on year, and the feature rollout begins across China this quarter. Analysts view it as a key step to expand data flywheels for Alibaba Cloud and advertising. The company continues restructuring consumer businesses under its AI-first strategy.
Alibaba launched a generative-AI chatbot inside its Quark app, positioning the platform as its central consumer gateway beyond e-commerce. The assistant blends search, conversational recommendations, and productivity tools powered by Tongyi Qianwen models. Executives said the integration aligns with efforts to reclaim user time from ByteDance and Tencent ecosystems. Quark’s MAUs rose 22% year on year, and the feature rollout begins across China this quarter. Analysts view it as a key step to expand data flywheels for Alibaba Cloud and advertising. The company continues restructuring consumer businesses under its AI-first strategy.
Companies:
Alibaba
Tags:
ai
china
ai
china
alibaba
apps
generative-ai
quark
Source:
Oct 23, 2025 • 12:18 IST